Playson Expands Its Reach in the Netherlands With Bingoal Partnership

Mar 9, 2023 Artyom Ustinov
Playson, a prominent digital entertainment provider, has signed a deal with Bingoal to boost its position in the Dutch iGaming market and increase its reach. Bingoal received its supplier license in October 2021, allowing it to enter Holland's regulated market. With over 20 years of delivering quality gaming experiences, the operator has gained extensive industry knowledge and established its name.
Games Global platform has enabled the integration between these two giants. According to the agreement, the Dutch-based operator will be able to use five of Playson's releases. Those are Royal Coins 2, Joker’s Coins, Wolf Power, Hit the Bank, and Lion Gems. All these titles come from the famous Hold and Win series, the most captivating option in its portfolio. Plus, the provider is set to add more titles to the mix in the following months, securing additional exposure to the local audience. Through this integration, Playson will be able to expand its regional footprint and increase its products’ visibility in a market that is expected to continue to grow. Plus, Bingoal makes a very strong local partner thanks to its long-standing reputation in the Netherlands’ regulated iGaming sector.
According to Playson’s sales manager, Golazin Rahattalab, the Netherlands is one of the key European markets, and they are pleased that Bingoal.nl has agreed to showcase their popular games via its platform. Rahattalab further explained that this new partnership added excitement to an already fantastic start to 2023, which had already seen them release a few new games. Thus, the company looks forward to a long and prosperous journey with Bingoal as it continues to develop and establish itself within the industry. On the other hand, Bingoal's online casino product manager, Dany Salmon, believed Playson had an excellent reputation in the European iGaming industry. He was delighted their games were being launched on Bingoal.nl, especially since the Dutch audience was already quite fond of them. Salmon concluded that it was no secret that Playson was expanding rapidly across Europe and that Bingoal was always looking for top-notch suppliers. Playson’s expansion in the Netherlands region follows partnerships formed in January, when the developer forged an alliance with Soft2Bet and continued its Swiss growth via Grand Casino Baden.

Additional information

This news item is about game provider Playson. You can get more information on this provider.

Learn more about "Playson"

If you are interested in getting games of this provider on your casino site, please click the button below.

Artyom Ustinov

Artyom is Head of White Label & Turnkey Solutions and has been working in complex B2B/B2C sales, as well as business development and management consulting in iGaming for more than 18 years.

Together with the Key Account Management Team, he has helped over 100 start-ups and experienced gaming companies to launch their projects with SoftGamings.

Leave a comment

Your email address will not be published. Required fields are marked *

Characters: 0
0

Latest News & Articles

Read all

How to Get a Gambling License: Complete Guide for 2025

Jun 17, 2025
With the online gambling industry continuously strengthening its position and demonstrating sustained growth, there has never been a better time to become one of the key players. However, in order to do that, you’ll need to prove your status in the industry with legitimate operations and by following established industry rules. The first step is obtaining a gambling license.
Read more

SoftGamings Selects PlaylogiQ as Sportsbook Technology Partner

Jun 9, 2025
PlaylogiQ is proud to announce a new strategic partnership with SoftGamings, a leading software developer of iGaming solutions and casino content aggregation.
Read more

SoftGamings Wins Best Emerging Platform at SiGMA Asia 2025

Jun 2, 2025
SoftGamings is proud to announce its victory in the Best Emerging Platform category at SiGMA Asia 2025, one of the leading events in the global iGaming industry.
Read more

Contact us

I am interested in getting PLAYSON games for my casino

Solutions
Products
About us
Game providers
Legal