Playson Introduces Cash Blast, a New Promo Tool, to Reward Its Future Players

Oct 11, 2021 Artyom Ustinov
Playson, a leading casino game developer, has introduced a new promo tool called Cash Blast, which will significantly improve everyone’s online gaming experience. Not only will this tool increase player engagement, but it will reward players who decide to try their luck with Playson games even more.
This tool was specifically designed to deliver random cash prizes to players while they are taking their chances with some of Playson’s engaging games. If you haven’t played any of these games before, you’ll be fascinated with the vast choice and range of top titles from this developer. Plus, the Cash Blast promo tool will help remove any existing gaps in player engagement, which will hopefully turn out to be extremely beneficial to game fans. Players will be able to win some of the fantastic prizes during the promotional period. Everyone will get the chance to trigger a prize-winning spin when playing a game from Playson’s portfolio.
When players visit the site during a Cash Blast promotion, they’ll see a pop-up notification that will inform them that the promo tool is active. They’ll also notice that the remaining Cash Blasts are located within the game’s toolbar. To enjoy this promo tool, you won’t need to worry about further integration or changes in games’ RTPs. In addition, the initial tests have shown that Cash Blast increases player retention and the number of average spins. With this tool, Playson has displayed great commitment to developing promotional tools that complement its gaming portfolio. Plus, Cash Blast will also provide operators with additional support to improve customer engagement. Gusyeva Ganna, Playson’s product owner, has said that the company is happy to reveal this addition to its partners and players. Ganna has added that the Cash Blast promo tool is bound to change how players experience Playson’s games, as it significantly improves the chances of big wins. Ganna has also stated that a sophisticated algorithm has helped Playson discover where player activity was low during promotions. Finally, Playson’s representative has concluded that this promo tool will keep players engaged for the whole length of the promotion.

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Artyom Ustinov

Artyom is Head of White Label & Turnkey Solutions and has been working in complex B2B/B2C sales, as well as business development and management consulting in iGaming for more than 18 years.

Together with the Key Account Management Team, he has helped over 100 start-ups and experienced gaming companies to launch their projects with SoftGamings.

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