Pragmatic Play and GuazuBet Together for a Larger Distribution Network in Argentina

Jul 18, 2022 Artyom Ustinov
Argentinian players are in for a treat due to a new deal made by GuazuBet and a leading gaming provider, Pragmatic Play. This latest collaboration will see the content provider expand its gaming offer in Argentina by partnering with a domestic brand, GuazuBet.
Players in the province of Misiones will now have access to a larger pool of top-notch games, like Chicken Chase™ and Eye of Cleopatra™. This deal also includes award-winning titles and fan-favourites like Wolf Gold™. The deal does not come without Pragmatic Play’s selection of table games either, including some live options so that Argentinian players can try their hands at different blackjack and roulette variations and even game show-inspired titles, such as Sweet Bonanza CandyLand.
Thanks to this partnership with GuazuBet, Pragmatic Play will expand its reach in Argentina and the rest of Latin America. Vice president of Latin American operations at Pragmatic Play, Victor Arias, said that the company is thrilled to secure a partnership with GuazuBet, one of the biggest operators in Argentina’s Misiones. He added that Pragmatic Play is honoured to expand its player base in this part of the world as well, noting that Argentinians would surely enjoy this selection. GuazuBet’s gaming manager, Calixto Puchalski, said that the operator is happy to have partnered with one of the leading providers in the world. He added that Pragmatic Play’s track record of delivering content in South America has been magnificent and expressed gratitude that GuazuBet has become part of the plan. He also noted the importance of first-class content and continuous support in developing strategic ideas, marketing materials, and more, expressing hope for a long and strong partnership. Instituto Provincial de Loterías y Casino S.E. (IPLyC SE), the local regulator, operates GuazuBet, creating a unique partnership. Additionally, Wildar Gaming, which offers a 360° set of operational services and software solutions, stands behind the brand. As such, GuazuBet and Pragmatic Play make a powerful pairing that we cannot wait to see flourish.

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Artyom Ustinov

Artyom is Head of White Label & Turnkey Solutions and has been working in complex B2B/B2C sales, as well as business development and management consulting in iGaming for more than 18 years.

Together with the Key Account Management Team, he has helped over 100 start-ups and experienced gaming companies to launch their projects with SoftGamings.

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