Pragmatic Play Enhances Its Presence in the Brazilian Market With XSA Sports Deal

Apr 4, 2023 Artyom Ustinov
Pragmatic Play, an acclaimed iGaming supplier of premium online slots, continues to dominate the LatAm market. The developer is determined to bolster its Brazilian presence, which is evident through another successful distribution deal with a local operator — XSA Sports.
The year 2023 proved fruitful for Pragmatic Play, especially since it had already sealed deals with multiple Brazilian providers, including SA Esportes, Jacare.Bet, Aposta Certa, Betbastet, and several others. As part of this new collaboration, Pragmatic Play’s online casino games, including its complete slots portfolio, live dealer, and virtual sports collections, will go live via the XSA Sports platform. There will be many games to enjoy, including award-winning hits like Gates of Olympus™, as well as recently released slots like Secret City Gold™ and Pinup Girls™.
Pragmatic Play’s live casino collection will also be added to XSA's offering, including classics such as blackjack and roulette. There will also be modern titles like Boom City™ and Sweet Bonanza CandyLand™. Additionally, this content deal will include virtual sports, such as Horse Racing, Penalty Shootout, and the not-so-long-ago released Darts game. This collaboration will enable Pragmatic Play to consolidate its already-dominant position in Brazil and allow it to promote additional growth across the entire Latin American region. Pragmatic Play’s vice president of LatAm operations, Victor Arias, said the company was happy to announce its partnership with XSA Sports and to deliver its content to Brazilian players. He added that through this agreement, XSA Sport's leading position in the region and the broader LatAm market enabled them to reach new audiences for their games. According to an XSA Sports representative, they are delighted to partner with Pragmatic Play. XSA Sports’ mission to consistently deliver high-quality and innovative games to its players aligns perfectly with the developer’s impeccable reputation. They concluded by saying there wasn’t any doubt both parties could provide an unforgettable gaming experience to Brazilian players through this successful collaboration.

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Artyom Ustinov

Artyom is Head of White Label & Turnkey Solutions and has been working in complex B2B/B2C sales, as well as business development and management consulting in iGaming for more than 18 years.

Together with the Key Account Management Team, he has helped over 100 start-ups and experienced gaming companies to launch their projects with SoftGamings.

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