Pragmatic Play Grows in Latin America With TriunfoBet

Feb 5, 2024 Artyom Ustinov
One of the fastest-growing online casino game suppliers, Pragmatic Play, has recently announced another LatAm partnership. The developer has joined forces with the Venezuelan operator TriunfoBet with the intention of making its multi-product portfolio, including slots, casino games, table games, and virtual sports, available to the regional audience.
TriunfoBet customers will immediately get access to Pragmatic Play’s renowned slot assortment and be able to spin the reels of the company’s freshly released titles, such as Gates of Olympus 1000™, as well as of the festive versions of its ultra-popular series, such as Sugar Rush Xmas™ and Big Bass Christmas Bash™. Pragmatic Play boasts top-notch 3D renderings of the popular sports betting markets, so Venezuelan players will have the real-life equivalents of football, motorsport, and greyhound racing at their fingertips. On top of that, they’ll be able to enjoy table game classics, such as blackjack and roulette, as Pragmatic Play offers numerous titles and variations.
Headquartered in San Cristóbal, Táchira, TriunfoBet was founded in 2022 and quickly became a reliable operator. And since Pragmatic Play has the vision to dominate the continent, the tie-up between these two companies was a natural course of events. According to Victor Arias, vice president of LatAm operations at ARRISE, the company behind Pragmatic Play, TriunfoBet is expected to reach heights similar to their other operating partners. With new collaborations being announced monthly, Pragmatic Play continues to focus on expanding in the LatAm market. Therefore, the company is thrilled to welcome TriunfoBet to its growing list of partners in the region. As TriunfoBet's CEO, Luis Lizarazo, has explained, the company strives to deliver the best experience possible to its players, and Pragmatic Play's extensive suite of products will enhance their offering significantly. They are honoured to partner with Pragmatic Play, whose growth in Latin America has been truly remarkable. Lizarazo adds that the entire team is confident their slots, casino games, and virtual sports will enjoy the same popularity as their other products. The agreement with TriunfoBet is Pragmatic Play’s second content distribution deal with a LatAm operator in 2024. Over a week ago, the studio supplied all three of its verticals to Betcris, a prominent regional betting platform. In 2023, Pragmatic Play was crowned champion in the number of collaborations worldwide. Some of the recent commercial partners added to the list include Gaming Platforms, LeoVegas, Jogar.com.vc, Niké, and Giro Win.

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Artyom Ustinov

Artyom is Head of White Label & Turnkey Solutions and has been working in complex B2B/B2C sales, as well as business development and management consulting in iGaming for more than 18 years.

Together with the Key Account Management Team, he has helped over 100 start-ups and experienced gaming companies to launch their projects with SoftGamings.

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