Yggdrasil Continues European Domination With Dutch Operator Holland Casino Online

Sep 8, 2023 Artyom Ustinov
Yggdrasil, one of the prominent players in the iGaming industry, has made a strategic move by joining forces with Holland Casino Online, demonstrating its interest in the regulated Dutch gambling sector.
Thanks to this agreement, Holland Casino Online’s player community can look forward to gaining access to Yggdrasil’s entire game library, including its flagship titles from the Viking series. Additionally, they will be able to explore and try out ten of the brand’s proprietary Game Engagement Mechanics (GEMs), as well as its YG Masters offerings. Holland Casino is a Dutch state-owned company with 14 casinos under its belt. It has a legal gambling monopoly in the Netherlands, and its profits go directly to the Dutch treasury. Located in Hoofddorp, the company is licensed and regulated by the Netherlands Gaming Authority (Kansspelautoriteit).
While Holland Casino was founded in 1976, its online counterpart went live on October 1, 2021. Operating under the motto “Live Adventurously, Not Recklessly.”, this gambling platform strives to secure a safe, fair, and responsible gambling atmosphere for its players. Aside from offering a gamut of classic slot and table games, users also have live dealer titles, sports betting, poker, and bingo at their disposal. In his interview, Andrew Pegler, Yggdrasil's chief of commercial operations, has acknowledged Holland Casino Online's success in the Dutch market and expressed delight about their partnership. By signing this agreement, Yggdrasil will gain brand recognition and reach regional audiences. Pegler adds that working closely with Holland Casino Online, a brand they greatly admire, will help them gain a superior understanding of the Dutch gambling industry. According to the manager of Holland Casino Online, Nicolas Fleiderman, joining forces with an innovative developer such as Yggdrasil is an exciting opportunity for the brand, as it will help them offer premium games to their loyal customers. Fleiderman is confident their audience will love Yggdrasil's entire offer, from retro 3-reelers to modern games with innovative mechanics. Prior to the collaboration with Holland Casino Online, Yggdrasil partnered with numerous operators, mainly in Europe. Thus, the brand boasts content distribution deals with BoyleSports in the UK and Ireland, Jokerstar in Germany, and Kaizen Gaming in Greece.

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Artyom Ustinov

Artyom is Head of White Label & Turnkey Solutions and has been working in complex B2B/B2C sales, as well as business development and management consulting in iGaming for more than 18 years.

Together with the Key Account Management Team, he has helped over 100 start-ups and experienced gaming companies to launch their projects with SoftGamings.

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